Digital privacy in the marketplace perspectives on the information exchange
(eBook)

Book Cover
Average Rating
Published
New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Edition
First edition.
Physical Desc
1 online resource (xv, 179 pages)
Status

More Details

Format
eBook
Language
English
ISBN
9781606498491

Notes

Bibliography
Includes bibliographical references (pages 155-172) and index.
Restrictions on Access
Access restricted to authorized users and institutions.
Description
This book examines digital privacy in the marketplace. It focuses on the data exchanges between marketers and consumers, with special attention to the privacy challenges that are brought about by new information technologies. The purpose of this book is to provide a background source to help the reader think more deeply about the impact of privacy issues on both consumers and marketers. It covers topics such as: why privacy is needed, the technological, historical and academic theories of privacy, how market exchange affects privacy, what are the privacy harms and protections available, and what is the likely future of privacy.

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Citations

APA Citation, 7th Edition (style guide)

Milne, G. R. (2015). Digital privacy in the marketplace: perspectives on the information exchange (First edition.). Business Expert Press.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Milne, George R.. 2015. Digital Privacy in the Marketplace: Perspectives On the Information Exchange. Business Expert Press.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Milne, George R.. Digital Privacy in the Marketplace: Perspectives On the Information Exchange Business Expert Press, 2015.

MLA Citation, 9th Edition (style guide)

Milne, George R.. Digital Privacy in the Marketplace: Perspectives On the Information Exchange First edition., Business Expert Press, 2015.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work ID
55d9e6bf-18db-9531-0703-b8025bdb8cb0-eng
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Grouping Information

Grouped Work ID55d9e6bf-18db-9531-0703-b8025bdb8cb0-eng
Full titledigital privacy in the marketplace perspectives on the information exchange
Authormilne george r
Grouping Categorybook
Last Update2022-06-07 21:23:19PM
Last Indexed2024-06-15 03:35:01AM

Book Cover Information

Image Sourcesyndetics
First LoadedFeb 24, 2024
Last UsedApr 4, 2024

Marc Record

First DetectedAug 09, 2021 01:42:37 PM
Last File Modification TimeNov 22, 2021 09:38:04 AM

MARC Record

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336 |a text|2 rdacontent
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504 |a Includes bibliographical references (pages 155-172) and index.
5050 |a 1. The information environment and the privacy problem -- 2. Why privacy is needed -- 3. Perspectives of privacy: technology history and academic theories -- 4. Information exchange and privacy in the marketplace -- 5. Information based privacy harms -- 6. Forms of protection -- 7. The future of privacy -- References -- Index.
506 |a Access restricted to authorized users and institutions.
5203 |a This book examines digital privacy in the marketplace. It focuses on the data exchanges between marketers and consumers, with special attention to the privacy challenges that are brought about by new information technologies. The purpose of this book is to provide a background source to help the reader think more deeply about the impact of privacy issues on both consumers and marketers. It covers topics such as: why privacy is needed, the technological, historical and academic theories of privacy, how market exchange affects privacy, what are the privacy harms and protections available, and what is the likely future of privacy.
588 |a Title from PDF title page (viewed on January 26, 2015).
650 0|a Internet|x Access control.
650 0|a Teleshopping.
650 0|a Computer security.
650 0|a Data protection.
653 |a Privacy
653 |a Information Exchange
653 |a Technology
653 |a Privacy Harms and Protections
653 |a Future of Privacy
655 4|a Electronic books.
77608|i Print version:|z 9781606498484
7972 |a ProQuest (Firm)
830 0|a Digital and social media marketing and advertising collection.|x 2333-8830
85640|u http://ebookcentral.proquest.com/lib/yavapai-ebooks/detail.action?docID=1920895|x Yavapai College|y Yavapai College users click here to access
85640|u http://ebookcentral.proquest.com/lib/prescottcollege-ebooks/detail.action?docID=1920895|x Prescott College|y Prescott College users click here to access
85640|u http://ebookcentral.proquest.com/lib/yln-ebooks/detail.action?docID=1920895|x Yavapai Library Network|y All other users click here to access
945 |a E-Book